Masquerade now in Finlands largest retailer

Monty’s Brewery, the Mid Wales based brewery is pleased to announce it has secured a deal to supply Finland’s leading grocery retailer – S Group  –  with it’s Gluten Free golden ale Monty’s Masquerade. The 4.6% gluten free beer will be placed in  S group’s Prisma hypermarkets throughout Finland.

Commercial Director for Monty’s Brewery Russ Honeyman commented “We are extremely pleased with this export order to supply S Group. The initial contact was made back in 2015 after a Welsh Government sponsored trade mission to Finland and Sweden. We were introduced to importers and buyers, and from that were contacted by a Finnish importer, over the course of the last year and after a few small orders and samples which we presented to S Group we are now listed in their Prisma Hypermarkets which is a great outcome”.

Antti Oksa, the Vice President of S Group Retail Business said “We are excited to have this greatWelsh Brewery supplying our 66 Prisma stores in Finland, and to have this quality beer in our beer assortment. We are looking forward to introducing it to the Finnish customers”.

Free From Food Awards Finalist

Masquerade - Free From Food Awards Finalist 2015 and 2016

Dark Secret - Free From Food Awards Finalist 2017

Masquerade wins IBC SILVER

Masquerade won a Silver Award at The International Beer Challenge 2016.

Masquerade wins SIBA X SILVER

Masquerade won SILVER at SIBA's Beer X 2015 National Awards

This year Monty's gluten free beer, Masquerade, won SILVER in the Champion Speciality Bottled Beer at SIBA's Beer X 2015 National brewing awards.

1st Prize at The RWWS

The Royal Welsh Agricultural Show Winter Fair 2014

Masquerade won FIRST PRIZE in the Golden Ales category at the Royal Welsh Showground in Builth Wells.

It was entered alongside regular brews and beat them all! Proving that being gluten free is no barrier to being a great tasting beer!